How does the warm intro campaign work?

The warm intro campaign asks founders in your matched investors' portfolios to introduce you to those investors. It runs from your LinkedIn alongside cold outreach. You pay $10 only when a warm intro is clearly offered.

The warm intro campaign gets you introduced to your matched investors by the people those investors trust most: founders they have already backed. SeedForge reaches out, from your own LinkedIn, to founders in your matched investors' portfolios and asks them to introduce you to the investor. A warm intro from a portfolio founder lands very differently from a cold message.

It is a separate campaign from your cold investor outreach, and you can run both at the same time. They share the same connected LinkedIn account and the same wallet.

How it works

  1. Get matched. SeedForge matches you with investors whose thesis fits your stage and sector (see HC-4.2).

  2. SeedForge builds your warm intro list. From those matched investors' portfolios, SeedForge automatically finds founders who can introduce you. They appear as a separate warm intro list, apart from the investor list.

  3. You approve the messages. As with the investor campaign, you review and approve the message sent to each portfolio founder before anything goes out. Everything sends from your own LinkedIn, in your voice.

  4. SeedForge sends and tracks replies. Messages go out from your LinkedIn, and replies land in your normal LinkedIn inbox.

  5. A portfolio founder offers the intro. When a founder clearly offers to introduce you to the investor, that is a warm intro. They make the introduction, and you take it from there.

What it costs

Everything is free during the 30-day trial, with no wallet deposit. After the trial, a warm intro offered costs $10 when a portfolio founder offers an introduction to an investor, or an investor offers their own introduction to another investor. A referral that leaves someone else to make the introduction does not qualify. A friendly reply that does not actually offer an intro is free. Profile views, replies, and messages that do not lead to an offer are always free.

How it differs from the cold investor campaign

The cold investor campaign messages investors directly and can lead to a booked call ($10 after the 30-day trial). The warm intro campaign messages founders in those investors' portfolios and can lead to a warm intro offered ($10 after the 30-day trial). Same connected LinkedIn, same wallet, two separate campaigns you can run side by side.

Quick answers

Who does SeedForge message in the warm intro campaign?

Founders already in your matched investors' portfolios. SeedForge builds the list automatically from your matches, and you approve every message before it sends.

Does the warm intro come from the investor?

This campaign asks portfolio founders for introductions to the investor. An investor offering their own introduction to another investor can also count as a warm intro offered.

When am I charged for a warm intro?

During the 30-day trial, everything is free. Afterward, a confirmed warm intro offered costs $10. It can come from a portfolio founder or from an investor offering their own introduction to another investor; a referral for someone else to make the introduction does not qualify.

Can I run the warm intro campaign and the cold investor campaign together?

Yes. They run side by side on the same connected LinkedIn and the same wallet.

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